Rwanda records stellar recovery in tourism

Rwanda's tourism sector has showcased a remarkable recovery post-pandemic, with visitor numbers nearing pre-covid levels. This resurgence has been primarily driven by a surge in tourists attracted to key conferencing and sporting events that the country successfully secured in 2024. In an exclusive interview with CNBC Africa, Francis Gatare, the CEO of Rwanda Development Board, shared insights into the impressive progress of the tourism industry in Rwanda. Gatare highlighted the country's ambitious recovery program, which aimed not only to reach but exceed pre-pandemic tourism figures. He expressed great excitement over the significant rebound Rwanda has experienced, noting a resurgence in the hospitality and business sectors. The successful hosting of major events has played a pivotal role in attracting visitors and boosting tourism in the country. Rwanda's strategic approach to promoting tourism has evidently paid off, positioning the nation as a desirable destination for international travelers. One of the key themes that emerged from Gatare's interview was the strategic focus on hosting key conferencing and sporting events to drive tourism growth. By securing major events in 2024, Rwanda was able to attract a substantial number of tourists, contributing to the sector's resurgence. The effective utilization of such events as tourism drivers showcases Rwanda's innovative approach in rebuilding its tourism industry. Key Points: 1. Recovery Program Success: Rwanda's proactive post-covid recovery program has not only brought the tourism sector back to pre-pandemic levels but has also exceeded previous visitor numbers. The country's rapid rebound reflects the resilience and strategic planning of its tourism industry. 2. Event Hosting Impact: The successful hosting of key conferencing and sporting events in 2024 has significantly boosted tourism in Rwanda. By leveraging such events, the country has successfully attracted a diverse range of visitors, enhancing its appeal as a tourism destination. 3. Sector Resilience: The hospitality and business sectors in Rwanda have experienced a notable resurgence, indicating a strong recovery in the overall tourism industry. The return of business activities and increased visitor numbers demonstrate the sector's resilience in the face of challenges. Gatare emphasized the positive impact of Rwanda's tourism revival, stating, 'As you know, in our post-covid pandemic recovery program, our aspiration was not only to reach pre-covid tourism numbers but to exceed them, and we are very excited with the recovery that our country has gone through since then.' His remarks underscore the country's determination to not just recover but thrive in the aftermath of the pandemic. With a strategic focus on hosting impactful events and promoting its unique offerings, Rwanda's tourism sector is poised for continued growth and success in the future.