Martinon: Mood improving on economic relations between France & SA

The French ambassador to South Africa, David Martinon, highlighted the positive shift in economic relations between France and South Africa during a recent interview with CNBC Africa. Martinon emphasized France's commitment to strengthening economic ties with South Africa and pointed to major French investments in the country. He noted the improvements in the mood surrounding economic relations between the two nations over the past six months, citing constructive engagements on key trade issues. This positive development is a testament to the long-standing friendship between the two countries, with historic ties dating back to President Mandela's first visit abroad to Paris in 1991. The ambassador highlighted the collaborative efforts between France and South Africa, particularly in addressing technical issues that impact businesses and job creation. He mentioned discussions with South African ministers on various topics such as visas and trade barriers, indicating a willingness to address challenges on a technical level. Martinon also touched on specific trade issues, including the seabam measure and agricultural topics like lemons and chickens. He noted a decrease in reproaches from South Africa on these matters, signaling a more amicable and constructive dialogue between the two nations. The ambassador expressed optimism about ongoing discussions with South African authorities, particularly in relation to the seabam measure. He reiterated President Ramaphosa's emphasis on making the measure work and ensuring a fair balance between South Africa's internal policies and international trade considerations. Martinon highlighted the importance of finding mutually beneficial solutions that support both South African interests and European consumers. In light of global dynamics and potential shifts in trade policies, the ambassador underscored the importance of European unity and a consistent commitment to supporting Africa and South Africa. Despite global challenges, France remains steadfast in its commitment to investing in South Africa across various sectors. Martinon pointed to significant investments by French companies, including the construction of a new factory by Stellantis and the potential merger between Canal Plus and MultiChoice. These investments reflect a growing interest in South Africa as a key market with diverse opportunities for French businesses. The ambassador lauded South Africa's diverse and robust economy, which offers a conducive environment for companies across industries to thrive and contribute to job creation. He highlighted the potential benefits of the Canal Plus and MultiChoice merger, noting that it could create a Pan-African media powerhouse with significant global influence. Martinon also emphasized the positive impact of investments in sectors like tourism, reinforcing the mutual benefits of deepening economic ties between France and South Africa. Overall, the interview with the French ambassador showcased a promising outlook for the economic relationship between France and South Africa, underpinned by a shared commitment to collaboration and investment in key sectors.